Lenders operating in indirect retail channels such as car dealerships could improve their profit margins by over a third by using artificial intelligence to support the retailers’ salespeople rather than rely on salespeople alone to price loans at their discretion, new research published in the European Journal of Marketing from the University of Bath shows.
Study of car lenders shows AI could mitigate bias and open lending to marginalized customers
Reader’s Picks
-
Locations around the globe are experiencing climate disasters on a regular basis. But some of the most marginalized populations experience [...]
-
Psychologists from Simon Fraser University (SFU) and the University of Sussex have found that people are as hesitant to reach [...]
-
Being asked to provide demographic information in official forms such as job applications—but finding one’s own identity group missing from [...]